Part of Edmonton Global’s Executive Leadership Team, Mustafa Sahin is a senior international business and economic development leader with 30 years of award-winning experience in trade and investment, sales, and marketing. In 2014, Mustafa returned to Canada after 23 years of working in senior roles and as a consultant in the United States and in emerging markets in Asia, Africa, Europe, and the Middle East. Since 2014, Mustafa has been focused on Canadian trade and investment projects, including Edmonton’s capital region, rural and urban Alberta, and Treaty 6 First Nations.
Mustafa is considered among Canada’s top talent. A former deputy prime minister called him “an honest, insightful, and incredibly hard-working leader who is always thinking strategically and in the best interest of the organization that he serves.” Mustafa is often praised as a passionate and inspiring leader and public speaker. He has the ability to mobilize his team and diverse stakeholders to join his efforts to promote Canadian brands and interests. In Dubai, where he lived for 13 years, Mustafa was known as Mr. Blackberry for having brought that brand to the region. He grew the tech start-up behind Blackberry there from zero to $250 million in annual revenue and to 100 employees in just 4 years.
In Canada, Mustafa is a thought leader and advisor who is sought after for his investment and trade knowledge, premium networks, and ability to attract interest in Canada and bring Canadian brands to international markets. Mustafa has been directly and indirectly involved in billions of dollars’ worth of international business transactions, and has worked closely with C-suite leaders of some of the world’s top brands. Raised in rural Ontario by founders of Canada’s progressive Muslim community, Mustafa is a proud Canadian, and an honorary Albertan, who strives to uphold his family’s legacy of tolerance, inclusiveness, and promoting Canadian values for the betterment of society.